Higher Ed Pulse

Pulse Check: Understanding The Modern Student Journey — Pt. 2

Episode Summary

In Part 2 of this Pulse Check, Understanding the Modern Student Journey, host Faton Sopa is joined by guest Robert Kadar to dismantle the outdated reliance on traditional marketing funnels in higher education and highlight a critical industry misalignment.

Episode Notes

In Part 2 of this Pulse Check, Understanding the Modern Student Journey, host Faton Sopa is joined by guest Robert Kadar to dismantle the outdated reliance on traditional marketing funnels in higher education and highlight a critical industry misalignment.

Guest Name: Robert M. Kadar, Senior Director of Marketing, Yeshiva University

Guest Social: https://www.linkedin.com/in/robertkadar

Guest Bio: Robert Kadar is a higher education marketing leader with more than fifteen years of experience across marketing strategy, communications, enrollment, fundraising, media relations, and organizational leadership. He combines strategic thinking, data-driven analysis, and hands-on marketing expertise to strengthen institutional brands, drive enrollment growth, and improve return on investment. Throughout his career, Robert has managed complex marketing initiatives, large-scale teams, and significant budgets across higher education institutions and advertising environments, including one of the largest universities in the United States. His work focuses on using research, data, and insights into student behavior to develop more effective and meaningful approaches to higher education marketing.