Higher Ed Pulse

Pulse Check: High School to Higher Ed II (2025) — Part 2

Episode Summary

High School to Higher Ed II - Part 2 - A Ninth Grader’s Reaction to Your Website On today's Part 2 of High School to Higher Ed II: A Father/Daughter Perspective, Kevin and Emma dive into what makes a college website stand out—or fall flat—for prospective students. With Emma reviewing 10 university websites prompted by recent outreach efforts, the duo explores why first impressions, clean design, and simple navigation make all the difference in a Gen Z user's experience. For higher ed marketers, this is a must-listen crash course in what your future applicants actually notice (and what makes them bounce).

Episode Notes

High School to Higher Ed II - Part 2 - A Ninth Grader’s Reaction to Your Website

On today's Part 2 of High School to Higher Ed II: A Father/Daughter Perspective, Kevin and Emma dive into what makes a college website stand out—or fall flat—for prospective students. With Emma reviewing 10 university websites prompted by recent outreach efforts, the duo explores why first impressions, clean design, and simple navigation make all the difference in a Gen Z user's experience. For higher ed marketers, this is a must-listen crash course in what your future applicants actually notice (and what makes them bounce).